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Welcome

Dear Buyers,


It is our great pleasure to welcome you to the first edition of PandaJourney, China’s premier luxury travel summit. We are delighted that you will be joining us in Shenzhen for 3 days of immersive learning, networking, and cultural exploration.

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PandaJourney has been carefully designed to showcase the very best of China’s hospitality and tourism offerings while creating meaningful opportunities for dialogue and collaboration with international travel advisors. By blending curated one-to-one appointments, authentic dining experiences, and cultural immersion, we aim to provide a unique platform for you to better understand China’s potential as a luxury destination.

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We thank you for making the journey to be with us, and we are committed to ensuring that your stay is both enjoyable and productive. Welcome to the PandaJourney family — we look forward to building lasting connections with you.

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​We are updating this page and expect to confirm all arrangements by Oct 30th 2026.

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Warm regards,
The PandaJourney Team

Dress Code

Note: Please share any dietary restrictions or allergies, so we may accommodate your needs during hosted meals.

Dree Code Suggestion: 
Day 1 Welcome Cocktail: White Cocktail Chic
Day 2 Appointment & Lunch: Business
Day 2 Panda Tour: Informed by the Tour Organiser*
Day 3 Appointment & Lunch: Business
Day 3 Gala Dinner: Chinese Attire, Black Tie or National Attire


*In the afternoon/evening of March 2, 2027, buyers will be invited to join Panda Tour Experiences, which will be split into different experience tracks. Buyers need to arrange their own transportation to the Panda Tour pick-up point.​

Full Agenda

Panda Journey takes place over four days – beginning with a welcome reception at St. Regis Rooftop Bar and concluding with the Farewell Dinner at MO. In between, you’ll enjoy 1.5 days booked with up to 25 marketplace meetings, plenty of Panda Tour Experiences, and delicious private dining visits.

Day 1, Mar 2nd
 

Whole Day​​

​18:00-22:30​​​

21:30/22:00/22:30

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Day 2, Mar 3rd

9:00-12:30

12:30-14:30

14:30-16:30

19:00-Late​
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Day 3, Mar 4th

9:00-12:30

12:30-15:00

19:00-22:00

Arrival + Welcome Reception
Optional Welcome Lunch

Arrival and check-in at the hosted luxury hotels in Shenzhen​

Welcoming Cocktail Reception Dinner at The St. Regis Shenzhen Bao'an

​Shuttle Transfer Back Hotel


Meeting 01 + Private Dining Dinner

Morning Appointments (9 Appointments) at Park Hyatt Shenzhen
Buyer Dim Sum Networking Luncheon

Afternoon Appointments (5 Appointments) at Park Hyatt Shenzhen

Private Dining Visit Options *Your Own Transportation Arrangements​

  • TBA

 

Meeting 02 + Gala Dinner

Morning Appointments (10 Appointments)​

Buyer Luncheon

MO Brand Gala Dinner & Party at Mandarin Oriental Shenzhen​​

Accommodation & Venues

All buyers will be hosted for three nights at one of the following luxury hotels. Accommodation is complimentary, though buyers will be asked to provide a deposit and cover incidentals. The deposit is payable by international credit cards.

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  • ​Mandarin Oriental, Shenzhen

  • Park Hyatt Shenzhen

  • The St. Regis Shenzhen

  • Raffles Shenzhen

  • Shangri-La Nanshan, Shenzhen

  • The St. Regis Shenzhen, Bao'an

Final accommodation allocations will be announced on 1 Feb 2027.

Second Guest Pass

Due to the scale of our event, each agency may nominate only one representative to apply as a buyer per show. A second representative may attend by purchasing a Plus One Package. 
 

Plus One Package – USD 499
Shared Accommodation with the Main Buyer
Access to the Day 01 Welcome Reception Dinner, Day 02 Panda Tour & Dinner, and Day 03 Gala Dinner. Enjoy your own free time in the city.

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If your family member or friend is a professional travel advisor and wishes to access the Day 02 & Day 03 Business appointment sessions (shared track), please email us to verify their industry professional credentials.

​VIP Program Upgrade

For select buyers desiring an upgraded experience—including priority handling and tailored preferences for transportation, accommodation, Panda Tours, and beyond—a paid tier is available to unlock these enhanced benefits.

 

VIP Front Row Buyer Upgrade Package – $499 USD​

  • Two-Way Airport Transfer Service for Zeekr 009 at Shenzhen Airport. If you choose the Hong Kong airport, the extra charge is 100 USD per way. 

  • Priority Accommodation Selection in Shenzhen

  • During the selection period, we can lock in your personalized preferences in advance—exclusive to VIP buyers. 

  • Priority FAM Selection

Cancellation or Substitution

  • 90 days or more before the event: The buyer registration fee is fully refundable upon written request.

  • Between 45 and 89 days before the event: The registration fee is non-refundable. The registrant may either transfer the registration to the PandaJourney Beijing 2027 or substitute another attendee in their place, both at no additional cost.

  • Within 44 days before the event: Cancellation or No-Show will incur a processing fee of USD 500. Alternatively, the registrant may arrange for a one-time attendee substitution at no extra charge.

FAM TRIP & STAY DISCOUNT

As part of PandaJourney, discover one of the many inspiring experiences China has to offer through our curated pre- and post-tours. All Pre & Post Tours promoted through the official PandaJourney Shenzhen 2027 Pre & Post Tour Programme are offered either at a discounted rate to registered PandaJourney Buyers and Press. 

PandaJourney accepts no responsibility or liability for any arrangements related to Pre & Post Tours, including but not limited to organisation, travel, payments, or any matters arising from participation in a Pre & Post Tour. 

A registration fee will be charged for the Tour. The Tour content and arrangements will be directly organized by the participating hotels/DMCs, and may include hotel visits, city tours, and other itineraries. A 50% discount applies to accompanying persons.

All intercity transportation for FAM/Tour/Stay and other itineraries shall be borne by the participants themselves, including but not limited to air tickets, high-speed rail, and cross-city vehicles. HB=Half Board, usually Breakfast + Dinner.

To book a tour, please email buyers@pandajourney.com
To book a stay, please directly contact hotel sales

The specific FAM will be announced in November 2026.

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Pre-Tour

Hong Kong

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Dates: 28 Feb-2 Mar 2027​

2 nights at Mandarin Oriental, Hong Kong with Half Board​

Registration fee: 300 USD​

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FAM

Chengdu + Chongqing

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Dates: 7-11 March 2027

Trip: 2 nights each at Chengdu

and Chongqing Niccolo with HB

Registration fee: 400​ USD

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STAY

Capella Jian Ye Li

Shanghai

Dates: March 2027

50% Discount on Flexible Rate

Breakfast Included

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FAM

Nanjing + Shanghai​

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Dates: TBA, 2027

Trip: 2 night at Nanjing HB

2 nights at Shanghai HB

Registration fee: 400​ USD

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FAM

Sanya Retreat​

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Dates: 5-7 Mar 2027

2 nights at Capella Tufu with HB

Registration fee: 200 USD

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STAY

Upper House

Shanghai/Chengdu/

Hong Kong

Dates: March 2027

Travel Industry Discount

Breakfast Incldued

Invited Lunch/Dinner with Sales

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FAM

Changsha

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Dates: 5-7 March 2027

2 nights at Niccolo Changsha with Half Board

Registration fee: 200​ USD

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STAY

Amanyangyun

Shanghai

Dates: March 2027

50% Discount on Flexible Rate

Breakfast Included

Invited Lunch/Dinner with Sales

Aman Daily Activity

Our Team & Contact

For assistance with visas, invitations, dietary requests, or onsite logistics, please contact:
buyers@pandajourney.com 

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Join our Buyer Community on WhatsApp, please contact below:

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Simon YAN

At Your Sevice

​+852 35007690

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Wilson CHEN

At Your Sevice

+86 18626872733

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